As a new boba shop on the block, stemming from the original location in Bakersfield, Delano already has existing competition that has garnered community support. My goal was to get people through the doors and that starts real people and humor!
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Promotions were used to stimulate the carving for Bubble pops are one of Sharetea’s unique food items and Central California are the first to test run the new menu item.
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During the hype of blind boxes, and infamously the Labubu, who wouldn’t want to profit off association? Sharetea provides drinks with a variety of fun and aesthetic colors and perfectly match with different themes of labubus!
FY K-pop Events is know mostly for hosting a variety of fan events. Twice is a Korean pop girl group well known for their strong vocals in the industry and with a large fan base in the Central Valley, it was a great opportunity to celebrate.
Turn it was greater than we imagined and we received positive feedback and recommendations for other groups as well.
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For this fan event, I was tasked with creating one of the freebies! It was a double-sided cupsleeve so fans can use either side to place on their drink.
